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National Geographic Complete on CD IH Ads...The Review...



oops. I realized my clock was off. October instead of September helps.
Hopefully all will see this time.



> Well, IH really didn't advertise that much in National Geographic. But
> the images are all in .JPG format and of fairly high quality. Size
> ranges from 50k to 100k. Images are about 600 pixels x 950 pixels x 16M
> colors.
> I'd say about a dozen Scout ads. A half dozen Travelall/Pickup ads. Lots
> of PR/"Feelgood" ads in the late '50s-mid '60s. Five ads from 1920-1923
> (Trucks!). That's about it. No McCormick ads. No tractors except the
> "Cub" lawn tractors. Interestingly, Caterpillar was a HUGE advertiser in
> National Geographic. Some pretty cool ads for them. The only articles
> referring to anything IHC were stories on Illinois. There was one two
> page spread on one of the tractor assembly areas.
> I have found one ad from 1964 that I think we all can relate to. It
> reads:
> Wouldn't you rather play hooky today....
> and take your SCOUT on a holiday?
>
> I want this bumper sticker!
>
> If anyone wants the image, e-mail me.
> One point to ponder. Is an ad considered public domain? The original
> artwork belongs to IH (actually, the Ohio or was it Illinois, state
> university archives or whoever CASE gave the IH archives to). The act of
> digitizing an image constitutes real work, but does National Geographic
> generate a copyright interest by duplicating (into electronic) a public
> domain work? The images are accessible in a public domain standard
> (.JPG), so no special software is required to view the images. The
> articles, National Geographic obviously has copyright on. But I'd doubt
> on the ads. Anyone know?
>
> Please don't foreword this message to National Geographic or the
> publisher. I really don't want a lawyer chewing my ear off for a simple
> question.
>
> All in all. The Complete National Geographic from 1888 to 1996 is a real
> buy for anyone who enjoys reading National Geographic. I know I do. Each
> page is scanned in the same resolution and size as the ads. The search
> engine is VERY powerful. ALL text is included in the database and when
> you get a hit, it lets you view the page the hit was on. Very slick
> viewer included. Search criteria is powerful with boolean functions.
> This will definitely be a purchase for me.
> Retail is supposed to be $199.
>
> Owen Minor
> Tacoma, WA






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